Starting this week, Google will no longer require users to state whether they are male or female. The change, explained by product manager Frances Haugen in the video above, came after users requested it. “Gender can be a sensitive topic, especially on the Internet,” Haugen says.
Users will be able to adjust the privacy setting on their Google+ profile, as they can with other personal information, like date of birth
One benefit to the change is that it paves the way for business accounts. As Christian Oestlien, Google’s group project manager, noted in a blog entry last week on Google+, “It was kind of an awkward moment for us when we asked Ford for his (or was it her?) gender!”
According to Christian Oestlien:
How users communicate with each other is different from how they communicate with brands, and we want to create an optimal experience for both. We have a great team of engineers actively building an amazing Google+ experience for businesses, and we will have something to show the world later this year.
In simple Terms The Business version of the Google Plus coming later this year.